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Take control of your communications—before someone else does
What if someone told you that your behavior was controlled by a powerful, invisible force? Most of us would be skeptical of such a claim—but it’s largely true. Our brains are constantly transmitting and receiving signals of which we are unaware. Studies show that these constant inputs drive the great majority of our decisions about what to do next—and we become conscious of the decisions only after we start acting on them. Many may find that disturbing. But the implications for leadership are profound.
In this provocative yet practical book, renowned speaking coach and communication expert Nick Morgan highlights recent research that shows how humans are programmed to respond to the nonverbal cues of others—subtle gestures, sounds, and signals—that elicit emotion. He then provides a clear, useful framework of seven “power cues” that will be essential for any leader in business, the public sector, or almost any context. You’ll learn crucial skills, from measuring nonverbal signs of confidence, to the art and practice of gestures and vocal tones, to figuring out what your gut is really telling you.
This concise and engaging guide will help leaders and aspiring leaders of all stripes to connect powerfully, communicate more effectively, and command influence.
- Sales Rank: #89592 in Books
- Published on: 2014-05-13
- Original language: English
- Number of items: 1
- Dimensions: 8.50" h x 5.75" w x 1.00" l, .76 pounds
- Binding: Hardcover
- 272 pages
Review
“One of the Best Leadership Books of the Year” — Inc.
“This isn’t self-help hocus pocus: Morgan explores the neuroscience and psychological underpinnings of our behaviors and offers pathways to incorporating this understanding into more effective daily communications with colleagues, customers, the board, and even your kids.” — strategy+business magazine
“… what he offers is a chance for all of us to better connect with our authentic selves and one another. With that power in practical application, just think what we can achieve.” — Jack Covert, 800 CEO READ
“a practical and useful guide... a blueprint for effective leadership.” — Publishers Weekly
“Power Cues is helpful because it helps readers to understand the nonverbal messages that they are currently sending out, and provides specific suggestions for relaying the messages they want to send out in order to influence others.” — AASA, School Administrator
ADVANCE PRAISE for Power Cues:
Keith Ferrazzi, New York Times bestselling author, Never Eat Alone and Who’s Got Your Back—
“A must-read for anyone who wants to become a more effective communicator. Between Nick Morgan’s depth of knowledge of both verbal and nonverbal communication and his direct, humorous, and occasionally ‘tough love’ approach, Power Cues shows you exactly how to be powerfully persuasive.”
Erica Ariel Fox, New York Times bestselling author, Winning from Within—
“Nick Morgan’s groundbreaking book will open your eyes to a whole new world of understanding about how you share ideas and influence people. Read it, and you will never look at this topic in the ‘old way’ again—and you’ll get much better results by applying his wisdom.”
Josh Linkner, CEO, Detroit Venture Partners; author, Disciplined Dreaming and The Road to Reinvention—
“Nick Morgan combines neuroscience and practical advice to create a compelling set of steps you can take to lead any group, win any negotiation, or wow any room. Power Cues is the must-read book of the year.”
Nicco Mele, Adjunct Lecturer in Public Policy, Harvard Kennedy School; author, The End of Big—
“In Power Cues, Nick Morgan skillfully reveals the extent to which we are influenced by our unconscious minds. He provides a practical and deeply compelling process to harness this influence so that we can connect with others more powerfully and positively. This book will forever change how you think about leadership.”
David Meerman Scott, bestselling author, The New Rules of Marketing and PR; marketing and sales strategist—
“The profound wisdom in Power Cues has transformed my life . . . [F]or those who want to reach the top of their fields through truly effective communication, what you will learn here works brilliantly.”
Sally Hogshead, author, How the World Sees You—
“Nick Morgan is a master communicator, a leader among leaders . . . By combining exquisite insight with mesmerizing storytelling and research, this book reveals how to engage and inspire others before you even open your mouth to speak.”
About the Author
Nick Morgan, founder of Public Words Inc., is one of America’s top communication and speech coaches. He is a former Fellow at Harvard’s Kennedy School of Government, where he was affiliated with the school’s Center for Public Leadership. From 1998 to 2003, he served as editor of the Harvard Management Communication Letter. He is the author of the acclaimed book, Working the Room, reprinted in paperback as Give Your Speech, Change the World.
Most helpful customer reviews
31 of 34 people found the following review helpful.
A little uneven but definitely worth reading
By J. F. Malcolm
Nick Morgan has written two very good books on presentations and persuasive communications, so I looked forward to reading his new book, Power Cues. For the most part, I was not disappointed. The book contains a lot of solid material which can definitely help anyone who wants to strengthen their skills and boost their personal influence.
Everyone can get something different out of this book, depending on their baseline level of knowledge of nonverbal communication. Without false modesty, I can say that I have read dozens of books and hundreds of articles on the topic, including almost all of his principal sources. But I also learned a lot, because Morgan supplements the research by incorporating it into his own system based on his long experience. It’s obvious that he knows what he’s talking about and what he’s doing.
The theme of the book is that your unconscious mind is hugely influential in your perceptions and decisions, and you can become a better communicator by gaining control over your own cues and becoming more skilled at reading others.
There are seven power cues, each covered in its own chapter. I personally found the first two the most useful: becoming self-aware of how you present yourself to others and then taking charge of your nonverbal communication. One excellent point is that “charisma is focused emotion”, but because it’s almost impossible to focus on your material and your own body language at the same time, you need to put yourself into the right state of mind before that important meeting or big presentation, and the book describes techniques that method actors use before they go on stage.
The third chapter concerns reading the signals of others. Morgan pays lip service to Paul Ekman’s work on micro-expressions, but then sensibly tells us that it’s too complicated to use in normal situations. Morgan’s key insight is that we are already experts in reading nonverbal cues, but we don’t always know how to tap into that knowledge. His approach is to teach you how to listen to your unconscious mind by asking yourself four fundamental questions: Is this person: friend or foe? Telling the truth? On my side? Powerful or not?
After the first three chapters, the book became less useful to me, but that may just be a personal reaction. Chapter four concerns the proper use of your voice. It’s no great revelation that deeper voices are perceived as more powerful, but there is not too much that you can do about it. You can work on your breathing, or you can use a piano to find your “maximum resonance point” (and I have to admit I got totally lost on that one).
Chapter 5 goes deeper into the combination of body language and voice, using the framework from the book, Honest Signals, by Sandy Pentland. I find some of the suggestions a bit gimmicky, especially the idea of trying to manipulate others by mirroring their movements, but there are some good ideas in here.
Chapter 6 made me scratch my head a bit, trying to figure out how it fits in with the rest of the book. It’s about using self-affirmation to harness the power of your unconscious mind.
Chapter 7 is about using stories to really connect with your audiences. This chapter is very practical, with excellent suggestions on how to structure and tell stories. It’s a nice strong finish to the book.
Will this book make you a better communicator? Maybe – it depends on you. I have two caveats. The first is one that Morgan himself issues in the book: these are subtle and difficult skills that require practice to master. You can’t become an instant expert just by reading about a new technique, any more than you can shoot a basketball better because you watched Lebron James on TV last night. Second, you always have to keep in mind that cues don’t trump content in the long run. In fact, if you have strong content backed by solid evidence, you will probably radiate these cues naturally.
Despite my reservations, I still give the book five stars because I believe that regardless of where you start from, there are plenty of practical ideas in this book to make you a more persuasive communicator. Read it, choose the ideas that you think will work for you, and then practice, practice, practice!
6 of 6 people found the following review helpful.
Thought provoking and informative
By John H Rahmlow
Power Cues is a different kind of presentation / communication skills book. It covers topics that most books on this topic do not and it is presented in an interesting and effective manner. Each chapter covers one of the Power Cues by not only explaining what they are, the book also reviews the research behind each Power Cue and how it impacts your communications. There are also a number of practical exercises that you can use to take the information from the book and put it into practice in your life.
This book will help you ensure that your two conversations (verbal and non-verbal) are congruent and that your message will be heard and acted upon. I am looking forward to referring back to this book often and continuing to work through the exercises on a regular basis.
3 of 3 people found the following review helpful.
Increase your leadership impact by mastering your verbal and non-verbal 'power cues' and learning to tell great stories.
By Helena Bouchez
"It's time for us to take charge consciously of the human cues and connections that have evolved over millions of years, so that we can become fully conscious beings, in control of ourselves and our destinies," writes one of America's top communication and speech coaches, Nick Morgan in the concluding chapter of his latest book, Power Cues:The Subtle Science of Leading Groups, Persuading Others, and Maximizing Your Personal Development.
"Power Cues" is an incredibly generous and comprehensive book in which Nick Morgan lays out, in detail, how to do just that. How to take charge, consciously -- if you're up for the task.
So, if you get nervous speaking in front of large groups and want to know why and what you can do about it; if you want to know how to read a room and figure out who is friend or foe; or if you're curious how your speaking voice could be affecting your ability to hold attention, influence others or get that promotion - this book can help.
Similarly, if you wonder what you're "saying" to others when you walk into a room, before you ever speak a word, basically, if you are wondering at all about how you're coming across to others may be impacting your professional life -- buy this book.
By the way, not only does this book help you get your power cues under control, it also gives guidance on what to say once you do. In the last chapter, Morgan gives a very thorough explanation of exactly what storytelling is and is not (thank you) and explains why and how great storytelling can enable you to literally "synchronize minds."
On a more personal note, the information in Power Cues enabled me to give a name and a form to some nagging issues that I hadn't been able to put my finger on, no matter how hard I'd tried. Now that I know what is going on, I can do something about it -- and that's a great feeling. Thank you, Nick Morgan!
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